At a recent New York toy fair, a Mattel representative introduced the newest version of Barbie by saying: “Welcome to New York, Barbie.”
The doll, named Hello Barbie, responded: “I love New York! Don’t you? Tell me, what’s your favorite part about the city? The food, fashion or the sights?”
To revive the sinking sales of its flagship brand, Mattel is bringing Barbie to life with voice-recognition software that will allow the doll to “listen” to children speak and give chatty responses. It will learn over time, remembering your dog’s name and adjusting to new topics.